Name: Marlboro – Mighty Good Makin’s
Date: 1962
No. Pages: 2
No. Eames Pages: 2
Synopsis: A period 1960’s print advert for the cigarette brand Marlboro over a large double page spread. The advert cleverly utilizes the famous Eames Lounge Chair to provide the reader a sense of deep relaxation whilst enjoying their favorite smoke. Central to the ad is a very smartly dressed model reading and smoking whilst comfortably seated. The ad makes reference to the Marlboro flavor with unfiltered taste.